Deepfakes, Phishing, and the Endless Arms Race | KnowBe4 CEO Stu Sjouwerman


With a billion-dollar valuation, the security training company KnowBe4 is a newly-minted unicorn helping fight phishing attacks. It’s a moment of celebration for CEO Stu Sjouwerman amid the “never-ending arms race” against the bad guys. One emerging challenge: disturbingly realistic deepfake videos like a recent video of “Mark Zuckerberg.”

“It looks pretty good, meaning it looks pretty real, meaning it looks pretty scary because people just might get the right idea. Training people that they cannot trust what they actually see, hear on a seemingly live person saying things . . . it gets harder and harder.”